Introduced in 2019, Tom Ford Beau De Jour is a classic fragrance that radiates masculinity. From American designer Tom Ford, this men?s scent that features herbal and floral influences for a lighter, daytime fragrance that is perfect for spring and summer. The top note of lavender blends into middle notes of basil, rosemary, geranium, and a hint of mint for a freshness that is straight from the garden.