When you hit the town after spritzing yourself with 99 Regent Street, you are going to make everyone's head turn to figure out where that masculine scent is coming from. This fragrance launched in 2006, and Hugh Parsons is to thank for making cologne that is both woody and floral. Some of the main notes you can expect out of this fragrance are musk, amber, freesia, jasmine, violet leaf, ambrette seed, orris root and geranium leaf.